Client reactivation: email vs SMS (which works better for salons?)

If you've got lapsed clients, you don't need "more marketing".

You need the right message in the right channel, without making it awkward.

This guide answers one question: client reactivation email vs SMS which works better for salons.

You'll get:

• a simple rule for choosing the channel
• a quick decision tree
• two mini-campaigns you can copy/paste (SMS-first and email-first)
• a combined sequence if you want both
• calm guidance on discounts, timing, and when to stop

Related guides you might want open alongside this one:

Supporting use case: